Creative Byline, Inc., is an independent company working with writers and editors. We think of ourselves as match.com for writers and editors, bringing together people who write books and the editors who review them.
Brad MacLean learned about the challenges of the publishing world by watching (and listening to!) his wife, who's published several
books for children and young adults. Once he understood how frustrating the process is for everyone--writers, editors, publishers, and postal workers--he saw a problem worthy of his time.
A former executive at one of America's
most admired companies, Brad brought his 20 years of business experience to bear on solving the problem. He interviewed editors, heads of publishing conglomerates, and writers to validate the problem. He did exhaustive research on the industry. He created spreadsheets, databases, business plans, and use cases. The result is Creative Byline.